Apple has always been extraordinarily talkative when it comes to sales figures – Google took a more mum approach.

Mobile Business Briefing now claims the following:


Google used its Q3 earnings last night to highlight the “huge positive revenue impact” being made by the firm’s Android smartphone OS.

CEO Larry Page said that Google’s ad revenues via mobile devices had grown by two-and-half times over the last year and was on track to hit US$2.5 billion per annum. This is up from the US$1 billion figure Google cited a year ago, which was the first time it had attributed a dollar value to its mobile business.

Page hailed the “mind-boggling” growth of Android, noting that 190 million devices had now been activated globally, and was upbeat on the platform’s future roadmap. “I’m super excited about the soon-to-be released new version of Android called Ice Cream Sandwich,” he said. “You won’t believe what we have managed to get done in this release.”

Not much to add here…


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9 Responses to “Google: Android is a 2.5 billion market”

  1. [...] does not equal “Android.” Some Android fan sites also got this wrong, but “mobile” means ad revenue from all mobile operating systems. Further, because we know that [...]

  2. Actually there is something to add: “Mobile” =/= Android. “Mobile” = all mobile advertising, including that flowing directly from the 2/3 of Google’s mobile searches that come from iOS (as per Google). Nice try.

  3. …except that you got it wrong. google made 2.5 billion from ALL mobile ad revenue. it was not 100% generated by android. in fact, two thirds of it came from iOS advertising revenue. and by iOS, i mean apple mobile devices. you’re welcome!

  4. Do you get paid to perform this deep analysis?

  5. Seriously, can you not change this really erroneous headline given that it is so wrong. I don’t care who wins (Android, IOS, Rim even Windows) but I can’t stand the rubbish that is portrayed on all sides.

  6. You’d expect anything less than complete hyperbole from a Fandroid?

  7. [...] does not equal “Android.” Some Android fan sites also got this wrong, but “mobile” means ad revenue from all mobile operating systems. Further, because we know that [...]

  8. [...] generated from Android is: “Mobile” does not equal “Android.” Some Android fan sites also got this wrong, but “mobile” means ad revenue from all mobile operating systems. Further, because we know that [...]

  9. You silly goose. It’s mobile, not android. And it means that 2/3 of it came from iOS. Only about 830 millions where from android. And it’s pocket money compared to that what’s Apple is gaining.

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